
Designer & Developer
BRANDEN
Custom web design and development in Rochester, NY. Built for businesses that take their online presence seriously.
Template platforms like Squarespace and Wix work fine if your needs are simple. But the moment you need something that functions a specific way or looks like more than a dressed-up template, those tools hit a wall. AI can generate a website, but building one that actually works for your business is a different thing entirely.
What I build.
Web Design
Custom layouts built for your brand, your audience, and your conversion goals. Nothing borrowed from a theme library. Mobile-first by default. Geared towards websites that need a cosmetic facelift or new purely informational sites.
Core Web Vitals, SEO, and ADA compliance on every build.
Development
Clean, semantic HTML, CSS, PHP, and JavaScript. Fast, accessible, and maintainable. Geared towards websites that need added functions to support business growth, or new websites requiring complex functionality.
Core Web Vitals, SEO, and ADA compliance on every build.
Veteran-Owned & Operated
Web Design Certification, 2015
What began as a hobby became a vocational certification in Web Design from Sessions College for Professional Design in 2015. I used that foundation to build websites for my own businesses first, then for people I knew who needed the same thing.
For the last several years, it stayed a side job. In April of 2026, I made it a core part of what I do. Design and development handled by one person, start to finish. No handoffs, no miscommunication between a designer and a developer who've never met.
AI has lowered the barrier to entry even further, and anyone can generate a website now. But generating a website and building one that actually works for your business are two different things. Knowing what to build, why it matters, and how to make it hold up across devices, screen readers, and search engines still takes someone with industry knowledge and training. I'd like to be that person for you.
Selected work.





Process.
Discovery & Strategy
Every engagement starts with a conversation about your business, your audience, and what the site needs to accomplish. I ask the uncomfortable questions early so nothing surprises either of us later.
Design & Build
You get regular check-ins with real progress to review, not radio silence followed by a surprise reveal. Every design decision is made with the code in mind, and every code decision is made with the design in mind.
Launch & Handover
You get a site that works, documentation that explains it, and a developer you can reach if something needs adjusting. Clean, commented code, a performance report, and a plain-English guide.
Ready to work with
someone who won't
disappear after
the invoice?
Send a brief description of what you need. I respond to every inquiry within one business day.